The Victoria’s Secret Fashion Show, once a cultural phenomenon, is rumored to be making a comeback in 2024. From its humble beginnings in 1995 as a relatively simple lingerie show, the event evolved into a global spectacle that captivated audiences for over two decades. The early shows, held in malls, featured models in cardigans and demure bustiers, a far cry from the extravagant productions that would follow.
The Victoria’s Secret Fashion Show’s transformation into a global spectacle involved a deliberate shift towards extravagance. The show moved to grander venues, featuring elaborate sets, musical performances by A-list artists, and of course, the iconic Angels. These models, adorned with towering wings, intricate costumes, and dazzling jewelry, became synonymous with the brand.
The show’s elaborate wings, often weighing up to 40 pounds and spanning 12 feet, became a signature element. Constructed with hundreds of thousands of real feathers, these wings transformed the models into otherworldly creatures, reinforcing the “Angel” moniker.
Beyond the spectacle, the Victoria’s Secret Fashion Show played a significant role in shaping popular culture. It launched the careers of numerous supermodels, solidified the brand’s image as a leader in the lingerie industry, and became a highly anticipated annual event. The show’s online presence also broke records, with the first streamed show crashing servers due to overwhelming demand.
The show’s impact extended beyond the runway, influencing beauty trends and generating significant media coverage. The “Angel” look, characterized by bronzed skin, voluminous hair, and glamorous makeup, became highly sought after. Beauty journalists and industry insiders flocked to the event, eager to report on the latest trends and behind-the-scenes details.
While the show was eventually put on hold, the anticipation for its return in 2024 is palpable. The potential revival of the Victoria’s Secret Fashion Show signifies not only a return to a beloved cultural event but also an opportunity for the brand to redefine itself in the modern era.
