Tiziano Guardini and Luigi Ciuffreda established the Guardini Ciuffreda studio in Milan in 2020. Their combined experience in diverse fields informs their unique design philosophy. Guardini’s background as a fashion designer and creative director led to the development of “Ecouture,” a sustainable approach to fashion that blends innovative materials with traditional sartorial techniques. This methodology emphasizes the interconnectedness of humanity and nature, resulting in timeless luxury products that evoke a sense of ancestral connection.
Ciuffreda’s architectural expertise, with specializations in museography and exhibition design, complements Guardini’s vision. His experience working with various architecture and design studios, coupled with his passion for exhibition and product design, contributes a distinct perspective to their collaborative projects. His role as director of the Design department at Raffles Milano further strengthens his commitment to research and innovation in the field. The studio’s core values center on creative fluidity fostered by the ongoing dialogue between seemingly disparate disciplines.
The synergy between the two designers results in innovative projects characterized by strong aesthetics and a deep respect for sustainability. This commitment to societal value has led to collaborations with prominent institutions such as Palazzo Reale, Palazzo Marino, and Città dell’Arte Fondazione Pistoletto on various exhibition designs. The studio’s portfolio also includes creative direction for the Materica brand, along with projects encompassing retail spaces, residential interiors, textile and furniture design, and capsule collections in fashion and accessories. Their work consistently demonstrates a harmonious blend of artistry, architectural principles, and sustainable practices.
