India’s fashion scene is vibrant and diverse, reflecting a rich tapestry of cultures and modern trends. Fashion Influencers In India are shaping this landscape, guiding style choices and setting trends for millions. These digital creators are not just showcasing clothes; they are building communities and conversations around fashion, beauty, and lifestyle.
Barkha Singh, a prominent figure among Indian fashion influencers, captivates her 2.8 million Instagram followers with her versatile style and engaging content. Her feed is a blend of trendy outfits, travel diaries, and advocacy for animal rights and environmental awareness, making her a relatable and influential voice in the Indian fashion sphere.
Among the mega-influencers, Komal Pandey stands out with her unique and experimental fashion sense. With 1.9 million followers on Instagram, she is known for pushing boundaries and creating distinctive looks, making her a go-to source for bold and unconventional style inspiration in India.
Kritika Khurana, known online as “That Boho Girl,” has cultivated a strong following of 1.9 million on Instagram by embodying bohemian chic style. Her feed showcases flowy dresses, earthy tones, and travel-inspired looks, resonating deeply with those seeking free-spirited and comfortable yet fashionable clothing choices in the Indian context.
Isha Borah, another key fashion influencer with 1.9 million followers, emphasizes practical and therapeutic styling. Her content focuses on creating versatile wardrobes and repeating outfits in innovative ways, offering her audience in Bangalore and beyond realistic and sustainable fashion advice.
Dolly Singh, with her engaging storytelling and 1.6 million followers, blends fashion with her acting and content creation talents. Her collaborations with major brands and appearances in shows have broadened her influence, making her a well-recognized face in the Indian fashion and entertainment industry.
Karron S Dhinggra, a male fashion influencer with 2.2 million followers, brings a sophisticated and formal perspective to Indian menswear. Recognized by Forbes as a top fashion influencer multiple times, his content on “The Formal Edit” provides valuable grooming and style tips for men seeking a polished and contemporary Indian aesthetic.
Aayushi Verma, connecting with 1.5 million followers, keeps her style relatable and fun, reflecting her love for movies and everyday fashion. Her accessible approach to style resonates with a broad audience looking for easy-to-follow fashion ideas in India.
Masoom Minawala Mehta, an entrepreneur and investor, leverages her platform of 1.4 million followers to showcase high fashion and global trends through an Indian lens. Her entrepreneurial spirit and keen eye for style have positioned her as a leading voice in luxury fashion influencing in India.
Apoorva Mukhija, known as “The Rebel Kid,” captivates 2.4 million followers with her unapologetically aesthetic and bold fashion choices. Her mantra of maintaining fun and style even in challenging situations adds a unique and inspiring dimension to her fashion influencing in the Indian digital space.
Meghna Kaur, with 1.2 million followers, connects with her audience through her relatable personality and podcast, “The Frenemies Podcast,” alongside her fashion content. This blend of personal connection and style advice makes her an influential figure for young Indian women.
Radhika Seth, also with 1.2 million followers and co-host of “The Frenemies Podcast,” complements her podcasting with fashion and lifestyle content. Her entrepreneurial ventures and engaging online presence solidify her position as a multi-faceted influencer in India.
Aashna Hegde, reaching 1.1 million followers, focuses on thrift fashion and sustainable style through her brand “Out Of Stock.” Her approach to mindful consumption and trendy, budget-friendly fashion resonates strongly with environmentally conscious Indian consumers.
Aakriti Rana, connecting with 1 million followers, shares her passion for travel and capturing beautiful moments alongside her fashion and lifestyle content. Her visually appealing feed and aspirational lifestyle make her a sought-after influencer for brands targeting the Indian travel and fashion market.
Nitibha Kaul, with 1.1 million followers, transitioned from a tech career to become a celebrated fashion and lifestyle influencer. Recognized as a Fashion Influencer of the Year multiple times, her content spans fashion, beauty, travel, and lifestyle, appealing to a wide demographic in Delhi and beyond.
Aashna Shroff, also reaching 1 million followers, curates content around fashion, beauty, and lifestyle on “The Snob Journal.” Her established blog and consistent presence have made her a trusted voice in the Indian fashion influencer landscape for sophisticated and elegant style.
Unnati Malharkar, a rising macro-influencer with nearly 1 million followers, blends fashion with her dance and lifestyle content. Her vibrant and youthful energy attracts a significant audience, particularly among younger demographics interested in trendy and dynamic fashion in India.
Leisha Patidar, another macro-influencer with over 868K followers, is known for her chic and accessible fashion content. Managed by Monk Entertainment, her growing popularity reflects her engaging style and relatable fashion tips for the contemporary Indian woman.
Oviya Darnal, connecting with over 828K followers, infuses her fashion and lifestyle content with a zest for life and intense living. Her energetic and positive approach, combined with her trendy style, makes her a compelling influencer for brands targeting a dynamic and youthful Indian audience.
Sanket Mehta, a male macro-influencer with 860K followers, brings a unique and experimental approach to men’s fashion. As a stakeholder at NoFiltr Group, his influence extends beyond content creation, shaping trends and conversations within the Indian fashion influencer community.
Somya Gupta, known as “The Sass Thing,” engages 860K followers with her joyful and relatable fashion and lifestyle content. Her focus on accessible style and her YouTube presence further amplify her influence in the Indian digital fashion space.
Shivani Singh, with over 850K followers, combines a bold and loving persona with her fashion and lifestyle content. Her engaging style and direct connection with her audience have made her a prominent macro-influencer in the Indian fashion scene.
Sejal Kumar, with over 819K followers, incorporates drama and music into her fashion content, creating unique and entertaining videos. Her innovative approach to fashion influencing, including her musical endeavors, sets her apart in the Indian digital landscape.
Vipul Juneja, a male macro-influencer with over 818K followers, focuses on men’s grooming and lifestyle alongside fashion. Recognized as Cosmopolitan Fashion Influencer of the Year, his content provides valuable insights and inspiration for men seeking contemporary Indian style.
Deeksha Khurana, with over 840K followers, balances beauty and lifestyle content with her entrepreneurial ventures, including her clothing brand and podcast. Her multifaceted approach and relatable content have solidified her position as a key macro-influencer in India.
Santoshi Shetty, reaching over 712K followers, integrates travel, fashion, dance, and yoga into her lifestyle influencing. Co-founder of Gardens of Santi and creative director at Yamayoga Activewear, her diverse interests and elegant style appeal to a sophisticated Indian audience.
Ariya Hegde, with over 747K followers, focuses on fashion, beauty, and lifestyle, connecting with her audience in Bangalore and beyond. Her accessible style and relatable content make her a popular macro-influencer in the Indian digital space.
Sukhmani Gambhir, with over 753K followers, keeps her fashion and lifestyle content chic and simple, resonating with a wide audience seeking everyday style inspiration. Her understated yet fashionable approach makes her a relatable macro-influencer in India.
Shaurya Sanadhya Tulshyan, with over 644K followers, covers fashion, beauty, lifestyle, and travel, also showcasing her entrepreneurial ventures with her labels. Her diverse content and business acumen position her as a prominent figure in the Indian fashion influencer landscape.
Pooja Mundhra, known as “The Cozy Vibe,” engages over 625K followers with her fashion, beauty, and travel content. Her focus on creating a cozy and stylish online space resonates with those seeking comfort and elegance in Indian fashion.
Sakshi Sindwani, with over 690K followers, promotes body positivity and curvy fashion. Her unapologetic approach and mission to change the world through fashion have made her a significant voice in the Indian plus-size fashion influencer community.
Juhi Godambe Jain, with over 548K followers, is a fashion creator and entrepreneur, founder of Arabellaa Official. Her sophisticated style and entrepreneurial journey make her an aspirational figure in the Indian fashion and business world.
Roshni Bhatia, “The Chique Factor,” connects with over 531K followers through her fashion, beauty, and lifestyle content, emphasizing chic and elegant style. Her curated content and refined aesthetic appeal to those seeking sophisticated Indian fashion inspiration.
Niki Mehra Madan, with over 563K followers, curates fashion, beauty, and lifestyle vibes for her audience. Her engaging personality and trend-focused content have made her a popular macro-influencer in the Indian digital fashion space.
Raman Dhingra, “The Fashion Buzzzz,” reaches over 701K followers with his menswear and lifestyle content. His work building Jewelionaire and focus on men’s style make him a key influencer in Indian menswear fashion.
Mitali and Summiyya, “House of Misu,” engage nearly 500K followers with their lifestyle, travel, food, beauty, fashion, baby, and home content. Their diverse range of topics and collaborative approach have made them a well-loved influencer duo in India.
Tanesha Awasthi, “Girl With Curves,” connects with over 448K followers, focusing on curvy fashion for women over 40. Her body-positive message and relatable fashion advice have made her a leading voice in the plus-size fashion community in India and globally.
Ishita Mangal, with over 452K followers, delivers informative fashion and beauty content with a comedic twist. Her unique blend of humor and fashion advice, combined with her YouTube presence, sets her apart in the Indian influencer landscape.
Monalisha Mahapatra, with over 531K followers and a strong YouTube presence, focuses on fashion and lifestyle content for her Indian audience. Her engaging videos and relatable style have contributed to her significant following.
Riya Jain, “#CaughtInACuff,” connects with over 418K followers through her fashion, lifestyle, and life musings. Her kind and relatable approach, combined with her trendy style, makes her a popular macro-influencer in India.
Daizy and Ankit, “The Vogue Vanity,” engage over 445K followers as a couple, focusing on fashion, beauty, travel, hotels, and lifestyle content. Recognized as travel and couple creators, their collaborative content resonates with audiences interested in couple style and travel in India.
Vivek K Dhadha, with over 590K followers, showcases luxury fashion, fitness, cars, and watches. His focus on high-end lifestyle and luxury items positions him as an influencer in the Indian luxury market.
Akash Choudhary, with over 371K followers, transitioned from acting to content creation, focusing on fashion and lifestyle. Managed by Lit Official, his diverse talents and engaging content have garnered him a significant following in India.
Vrushali Vachhiyat, with over 353K followers, shares fashion, beauty, and lifestyle content, living her dream life and inspiring others. Her relatable journey and fashionable content resonate with many young Indian women.
Shereen Sikka, with over 359K followers, is a fashion, makeup, and skincare enthusiast. Her brand Monokrom and passion for beauty and style make her a go-to influencer for Indian women seeking beauty and fashion advice.
Sonia Garg, “Hervagabondlife,” connects with over 407K followers and a million YouTube subscribers through her fashion and travel content. Her shop, Sonia Wishlist, and travel-focused content appeal to a broad audience interested in fashion and travel in India.
Rashi Prabhakar, with over 517K followers, provides daily fashion and beauty recommendations. Recognized by Forbes, her accessible style advice and consistent content make her a reliable source for fashion inspiration in India.
Natasha Luthra, with over 343K followers, combines her MBA in Finance with her passion for fashion, beauty, travel, and lifestyle content. Her sophisticated and well-rounded approach appeals to a discerning audience seeking practical and stylish advice in India.
Ritvi Shah, with over 329K followers, invites her audience to join her for fashion, lifestyle, travel, and more. Her engaging reels and diverse content make her a relatable and popular macro-influencer in the Indian digital space.
Siddharth Batra, with over 262K followers, is recognized by Forbes and GQ as a top fashion and beauty influencer. His confident style and engaging content have made him a prominent male fashion influencer in India.
Farheen Panjwani, with over 346K followers, focuses on making everyday outfit choices easy and stylish. Her “Quick Outfits With Farheen” series and thrift shop highlight practical and sustainable fashion for her Indian audience.
Jimmy Jain, with over 236K followers, is an entrepreneur, fashion blogger, and stylist, founder of Jimmy Jain Clothing. His showroom in Pune and fashion-forward content make him a notable figure in the Indian fashion and entrepreneurial scene.
Aashi Adani, with over 273K followers, provides unfiltered tips and recommendations for Indian skin needs. Her focus on skincare tailored to Indian skin tones and concerns makes her a valuable resource for beauty advice in India.
Alfiya Karim Khan, “Trend Elitee,” though with a smaller follower count listed in the original data, represents the growing nano-influencer segment in Indian fashion. These emerging voices contribute to niche trends and personalized style advice.
Rahul Shah, with over 254K followers, showcases luxury fashion, travel, and lifestyle content from Mumbai. His focus on high-end brands and experiences caters to an audience interested in luxury fashion and lifestyle in India.
Sayanti Mahapatra, with over 219K followers, normalizes “thick girl fashion” and promotes body positivity in her style content. Her confident and inclusive approach makes her a significant voice in the Indian plus-size fashion influencer space.
Simren Sanghvi, with over 202K followers, creates fashion content, leveraging her MBA and diverse interests. Her multifaceted background and engaging style make her a unique voice in the Indian fashion influencer landscape.
Malini Agarwal, “MissMalini,” with over 194K followers, is a seasoned media personality and author, influencing across fashion, lifestyle, and entertainment. Her established brand and diverse platforms amplify her influence in India.
Maneka Harisinghani, with over 209K followers, is a fashion stylist known for her good taste and sharp wit. Her professional styling background and discerning eye make her a respected voice in Indian fashion.
Raunak Mathur, with over 204K followers, is a beauty and style bestie, offering girl talk alongside fashion, skincare, and makeup content. Her friendly and approachable style makes her a relatable influencer for young Indian women.
Cherry Jain Rastogi, with over 232K followers, blends travel and lifestyle content with her fashion influence. As a travel experience curator and co-founder of House of Gul, her diverse interests and vibrant personality appeal to an aspirational Indian audience.
Shreeja Bagwe, “Style Trails,” with over 182K followers, focuses on creating a Pinterest-worthy life while being realistic, also promoting pre-loved clothes. Her emphasis on sustainable fashion and attainable style resonates with environmentally and budget-conscious Indian consumers.
Anvit Oberoi, with over 217K followers, is a menswear and lifestyle creator based in Delhi. His focus on men’s fashion and contemporary Indian style makes him a relevant voice in the Indian menswear influencer scene.
Ishani Mitra, with over 240K followers, focuses on makeup, fitness, and fashion. Recognized as a Jagran Budding Makeup Artist, her growing presence and talent in beauty and fashion make her a rising influencer in India.
Shikha Rastogi, “That Sheen Girl,” with over 185K followers, covers fashion, beauty, lifestyle, and travel. Recognized by Forbes, her diverse content and engaging style appeal to a broad Indian audience.
Shraddha Gurung, “Lil Miss Gurung,” with over 266K followers, blends beauty, fashion, and dance into her content. Her vibrant personality and diverse talents make her a popular and engaging influencer in India.
Akanksha Redhu, with over 161K followers, focuses on holistic wellness alongside fashion and lifestyle. Her emphasis on body, breath, and spirit, combined with her style content, offers a unique perspective in the Indian influencer space.
Sakshi Chaudhary, “OOTD by Sakshi,” though with a very small follower count listed in the original data, represents the nano-influencer segment, focusing on outfit-of-the-day content and emerging fashion trends in India.
Gia Kashyap, “Gia Says That,” with over 160K followers, focuses on self-care and chai alongside fashion and lifestyle. Founder of Lilou Collection Jewellery, her emphasis on self-care and personal style resonates with a mindful Indian audience.
Shreemayi Reddy, with over 180K followers, covers beauty, fashion, and lifestyle. Recognized by Forbes, and co-founder of Glampinn Valley, her diverse interests and entrepreneurial spirit make her a noteworthy influencer in India.
Tanistha Basu, with over 181K followers, focuses on wearable fashion and informative styling reels for all body types. Her practical fashion advice and inclusive approach appeal to a wide range of Indian women.
Ayesha Dhule, with over 154K followers, creates self-portraits and shares travel and lifestyle content from Mumbai and Delhi. Her visually appealing feed and personal style make her a compelling micro-influencer in India.
Rizwan Bachav, with over 141K followers, is a luxury lifestyle influencer focusing on watches, cars, and single malts. Recognized as Luxury Lifestyle Influencer of the Year multiple times, his content caters to a niche audience interested in luxury menswear and lifestyle in India.
Akriti and Anushka, “Aakriti and Anushka,” engage over 137K followers as fashion influencers and event curators with a passion for travel. Their collaborative content and event expertise make them a unique influencer duo in the Indian lifestyle and fashion scene.
Varun Agrawal, “Settle Subtle,” with over 122K followers, focuses on menswear and lifestyle. Recognized as Cosmo Lifestyle Influencer of the Year, his subtle yet stylish approach appeals to men seeking understated elegance in Indian fashion.
Shilpa Tolani, “Davogue Curly,” with over 122K followers, provides quick fashion and beauty tips for busy lifestyles. Her practical advice and focus on efficient style solutions resonate with busy Indian women.
Nilu Yuleena Thapa, “Big Hair Loud Mouth,” with over 111K followers, documents her style journey and promotes body positivity. Her hashtags #BHLMLookbook and #BHLMBeauty showcase her diverse fashion and beauty content for her Indian audience.
Devina Malhotra Chadha, “Guilty Bytes,” with over 116K followers, blends fashion, decor, and toddler-friendly recipes. Her diverse content, including saree styling and branding advice, appeals to a broad audience of Indian women.
Usaamah Siddique, with over 110K followers, is a menswear stylist and creator. His focus on men’s fashion and styling expertise makes him a valuable resource for Indian men seeking contemporary style advice.
Akanksha Kommirelly, with over 140K followers, shares a mix of fashion, lifestyle, and beauty content. Recognized by Forbes, her diverse interests and engaging style make her a noteworthy micro-influencer in India.
Itee Chopra, with over 140K followers, is a marketing consultant and fashion enthusiast. Her blend of professional expertise and fashion content offers a unique perspective in the Indian influencer space.
Kanka Das, with over 101K followers, infuses humor and memes into her fashion and lifestyle content. Her unique and entertaining approach, combined with her style advice, sets her apart in the Indian digital space.
Upalina Gupta, with over 107K followers, provides useful fashion information, focusing on fail-proof fashion, beauty, and skincare. Her practical advice and accessible style make her a helpful resource for Indian women.
Somrita Das, with over 90K followers, covers fashion, beauty, dance, and travel from Kolkata and Bengaluru. Her diverse interests and engaging content appeal to a regional Indian audience.
Kratika Gupta, with over 100K followers, focuses on fashion, lifestyle, and beauty content from Dehradun. Her regional focus and relatable style make her a popular micro-influencer in her area and beyond.
Mallika Singhania, with over 76K followers, showcases homegrown Indian designer wear and festive fashion. As a TEDx speaker, her focus on Indian designers and accessible festive style makes her a unique voice in the Indian fashion influencer landscape.
Magali Vaz, with over 52K followers, focuses on beauty and fashion, also sharing life, food, and home content from Goa and Mumbai. Her diverse interests and creative projects at Studio Bahia contribute to her unique influencer profile in India.
Neelakshi Singh, “Plumptopretty,” with over 38K followers, is fluent in skincare, lingerie, and inclusive fashion. Her “No Taboo Experience” and focus on inclusive fashion and body positivity make her a significant voice in the Indian influencer community.
Jyoti Rolla, with over 36K followers, covers fashion, beauty, and lifestyle from Navi Mumbai. Her regional focus and relatable content make her a popular micro-influencer in her area.
Vikas Chaudhary, with over 31K followers, is a fashion enthusiast and traveler based in Bangalore. His focus on men’s fashion and travel content makes him a relevant micro-influencer in the Indian menswear scene.
Yamini Mehra, “The Subtle Art of Fashion,” with over 16K followers, is a fashion designer and former stylist, promoting subtle and elegant style. Her fashion background and design expertise offer a unique perspective in the Indian influencer space.
Anchal Mishra, “Lawfully Fashionable,” with over 3K followers, makes styling easy as a personal stylist and wardrobe consultant. Her focus on practical styling advice and accessible fashion makes her a valuable resource for Indian women.
Mona, “Lisa Love 21,” with over 12K followers, shares her cafe-hopping lifestyle and outfit inspiration from Mumbai. Her focus on personal style and Mumbai lifestyle resonates with a local Indian audience.
Sayali, with over 1.7K followers, empowers women to dress better and boost confidence as a personal stylist. Her focus on personal transformation and styling expertise makes her a valuable nano-influencer in the Indian fashion space.
Prerna Jain, “Style Edit by Prerna,” with over 12K followers, is a certified personal stylist offering personalized style makeovers in Delhi. Her focus on personalized styling and professional expertise makes her a sought-after nano-influencer in the Indian fashion scene.
Kay Reynolds, “Wearing Kays Closet,” with over 3.9K followers, shares chic mom style and expat life in Bangalore and London. Her focus on mom fashion and international lifestyle offers a unique perspective in the Indian influencer landscape.
Mansi Nagori, with over 6.2K followers, is a fashion designer and content creator, helping discover homegrown Indian brands. Her focus on Indian designers and sustainable fashion makes her a relevant nano-influencer in the Indian fashion scene.
Rruchi, “Style Me Up With Rruchi,” with over 5.1K followers, is a celebrity and personal stylist. Her professional styling background and focus on wedding and editorial style make her a unique nano-influencer in the Indian fashion space.
Shruti Maheshwari, “Fashion and Passport,” with over 9.9K followers, shares fashion and travel content from Mumbai. Her focus on travel-inspired fashion and Mumbai lifestyle resonates with a local Indian audience.
Aakriti Joshi, “Aakriti Joshi Official,” with over 1.8K followers, is a personal stylist and shopper. Her focus on personal shopping and styling services makes her a valuable nano-influencer providing direct fashion assistance in India.
