The modern man seeks perfection in all aspects of his life, especially his wardrobe. Arvind Fashion’s Arrow brand understands this pursuit of excellence and delivers high-quality, sophisticated menswear with a timeless appeal. Arrow’s commitment to craftsmanship and innovation caters to the ever-evolving needs of the discerning professional.
Arrow’s rich history dates back to 1851 with the invention of the detachable collar. By the early 20th century, Arrow offered an impressive 400 collar styles, solidifying its reputation as a leading shirtmaker. Throughout its history, Arrow has pioneered groundbreaking innovations in shirt technology, including shrink-free, stain-free, and wrinkle-resistant fabrics.
The brand’s iconic “Arrow Collar Man,” created by artist J.C. Leyendecker, became a symbol of sophisticated style. This iconic figure even inspired the Broadway musical “Helen of Troy New York” and made a notable appearance in the 2012 remake of “The Great Gatsby.”
Arrow entered the Indian market in 1993 and quickly established a strong presence. With over 200 exclusive brand stores and availability in over 1000 multi-brand outlets, Arrow has become a go-to destination for Indian professionals seeking premium menswear. The brand focuses on addressing the dynamic sartorial needs of the modern Indian working man.
To meet the changing demands of the market, Arrow introduced innovations such as the Autopress shirt, Autoflex trousers, Superluxe Stitchless Shirt, Smart Shirt, 4-in-1 Shirt, and Anti-UV Shirt. These advancements demonstrate Arrow’s commitment to providing cutting-edge apparel solutions for the contemporary professional.
Recognizing the evolving dress code of professionals, Arrow launched Arrow Sport in 1997, introducing the concept of casual smart wear to Indian men. In 2011, Arrow New York was launched to cater to the fashion-forward young professionals who desire stylish formal wear. Arvind Fashion’s Arrow continues to evolve and innovate, ensuring that the brand remains a leader in men’s fashion. The brand constantly strives for betterment, driven by the belief that its best work is yet to come. This dedication to excellence ensures that Arrow remains a relevant and trusted name in the ever-changing world of men’s style.
